See Voters Neuro-Reactions to Biden’s Joint Session Address

We were delighted to sponsor the facility and recruitment for the latest Neuro Political Study. By partnering with IVP Research Labs, HCD Research, and Shimmer, we successfully gauged voter response to President Biden’s first address to a joint session of Congress.

Our Philadelphia team hosted two in-person groups during the live broadcast on April 28. Using biometrics sensors, researchers measured each participant’s psychophysiological response to President Biden’s statements, demeanor, and stage movements.

How Did Participants Respond?
Don’t miss the video highlights and key reactions to Biden’s speech.

See Key Findings