Introducing Virtual Aisle

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We are delighted to introduce Virtual Aisle by Schlesinger Group, a simulated in-store shopping experience that captures compelling shopper insights faster, smarter, and easier.

Powered by Informed Decisions Group, Virtual Aisle displays life-sized, high-resolution images of shopping aisles, allowing you to quickly test merchandising placement, POS signage and branding elements, and pricing strategies in a controlled research space.

Our comprehensive Virtual Aisle solution delivers peace of mind with complete customization and on-site support. From shop-a-longs to eye tracking to conjoint analysis and more, Virtual Aisle enables you to address your qualitative and quantitative shopper research using static or 3D interactive shopping environments.

Ready to start collecting compelling shopper insights? 

Leverage Virtual Aisle for your next shopping study at any of our US locations.

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