Sago Acquires 20|20 Research

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Announcement April 21, 2020

We are delighted to announce we have acquired 20|20 Research, a qualitative technology-led research services provider in the US.

The addition of 20|20 Research adds high-quality proprietary online qualitative tools to Sago’s portfolio of capabilities as we continue to build the world’s most comprehensive data collection and research services company.

The inclusion of 20|20 in the Group is highly complementary and integral to both the short-term needs of our clients, given the increased demand for online qualitative work during the Coronavirus outbreak, and to long-term implementation of the company’s vision.

Commenting on the news, Steve Schlesinger, Executive Chairman, Sago, said, “Jim Bryson, former Chair at 20|20, who is retiring from the company, has built a legacy business at 20|20 Research based on qualitative innovation, research talent, active panels, and a client-focused approach to delivering quality. These attributes support our continued commitment to bringing outstanding research solutions and results to our clients. 20|20’s best-in-class technology will be a welcomed addition to the Schlesinger Group family.”

Isaac Rogers, CEO, at 20|20, remains with the business, taking up a new position as Chief Innovation Officer for Schlesinger Group, now Sago. He added, “We look forward to bringing our technology-focused thinking to the broad platform that Schlesinger Group, now Sago, has created over the past fifty-plus years. Our clients will benefit from Sago and Market Cube’s global reach, vast panels, and data science capabilities for online quantitative. Our shared core values, culture, and vision for a future led by technology reinforce Schlesinger and 20|20 as ideal partners to help companies connect with their audiences for success in the marketplace.”

The integration of our services to deliver one seamless, exceptional experience will begin in the coming months, taking a highly client-centric approach.

Let’s Talk

Steve Schlesinger, Executive Chairman, Sago
[email protected]

Isaac Rogers, President, Sago
[email protected]

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