2 Minutes 
“One aspect of delivery is always thinking about how we can make sure we are leveraging technology, leveraging efficiencies and making sure that we’re delivering as much sample to the right audience as possible.”
Here’s an excerpt…
It was really about the right fit. Schlesinger is an older established business with 50 years of excellence mainly in the qualitative space and healthcare arena. But what we brought to the table was this expertise, know-how, and content around consumer and B2B quantitative data collection.
We’ve been an early adopter of API & routing technology, and have worked from the very early days with companies that focused predominantly in the sample market space – partnering with them, learning with them, growing with them, and to a degree competing with them in a way that makes them better and makes us better.
THE RIDE PODCAST
An innovation-focused podcast to advance the market research and insights industries.
