BDI Research, formerly Block de Ideas, is delighted to have recently become a Schlesinger company. We are a leading provider of research services across Spain, with a focus on the two key research markets of Barcelona and Madrid.

For twenty-five years we have been delivering full-service qualitative and quantitative fieldwork services and we offer the following methodologies with the flexibility of multi-methodology studies where required.

BDI Research specializes in taking care of international clients and our bilingual team has a genuine understanding of your international expectations including accommodating time zone and public holiday variances.

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BDI Research is ISO Certified

BDI Research is certified in ISO 9001 Quality Management Standard and ISO 20252 Market Research Business & Quality Standard as part of our commitment to delivering the highest quality research services. Our proven standards of discipline and transparency in our management and data collection processes are the highest in the industry.  For our clients this means a high level of confidence that you can rely on our quality from proposal, sampling and project management through to data delivery and feedback.

Learn about our quality policy here.

Intelligent Recruitment Services Across Spain

We recruit for and diligently manage any kind of market research study, including focus groups, ethnographies, telephone interviews, a range of online qualitative methods and quantitative studies. Our recruitment markets include healthcare, consumer, automotive, IT and business-to-business.

online survey
Three business professionals working together
in home
in store
web interview

Recruiting to Local Facilities

BDI Research places your studies in our two unique facilities in Barcelona and Madrid; and in our partner research facilities across Spain.


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BDI Research_Madrid

Our Methods

We offer the following methodologies with the flexibility of hybrid solutions, in sequence or in parallel.


Ethnographic studies
Focus groups
In-depth interviews
Car clinics

Webcam focus groups
Online discussion boards
Chat room focus groups
Online communities


Online Surveys
CATI interviews
Shopper research
Mystery shopping
Product and user tests

Shelf tests
POS surveys
Face-to-face interviews
Promotion tests

Comprehensive Research Services

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Appropriate Facility / Location for Your Study

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Local Language Moderator, Experienced in Your Study

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Project Design, Analysis & Reporting, As Requested

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Notetaking & Transcription

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Coding & Sorting

Services linguistiques

Nos équipes bilingues s’occupent de la gestion de votre projet. Nous fournissons également des services linguistiques :

Traduction de tous les documents de l’étude
Interprétariat simultané
Traduction des transcriptions
Traduction des rapports
Traduction des résumés de rapports

Conducting Marketing Research in Spain

Download Our Guide:
Conducting Marketing Research in Spain


Conducting Healthcare Research in Spain

Download Our Guide: Conducting Healthcare Research in Spain


A Little About Our History

BDI Research was founded by Rosa Dalet in 1992 and, rapidly became a trusted choice for data collection and research services in Spain. In 2002, building on its success, BDI opened its first focus group facility in Barcelona followed by Madrid, in 2005. In 2006, Schlesinger Group chose BDI to support their client research needs in Spain and a long-standing and trusted partnership was formed.

In 2017, BDI Research officially joined the Schlesinger Group. Under Rosa’s continued direction, and through its client-centric approach, BDI Research continues to deliver outstanding solutions for its clients in Spain and worldwide.

The acquisition by the Schlesinger family has allowed for extremely effective and positive merge of dynamic and talented international teams. We have already learned a great deal from each other. Our clients now benefit from the collaboration, resources, population access, partnerships and early adoption of innovative technologies that come with being part of Schlesinger Group.

Nous exportons votre étude qualitative à l’international


Connect With Us About Your Upcoming Research

Rosa Dalet, Managing Director
T. +34 934 155 228