Case Studies

The Latest Findings from Our Swing Voter Research The Swing Voter Project, a collaboration between Schlesinger Group and Engagious, continued this month to understand how voters in key battleground states are thinking and talking about critical issues such as abortion, vaccine mandates and Afghanistan. Two online focus groups took place on September 14 with swing […]

Introducing Virtual Aisle By Schlesinger Group We are delighted to introduce Virtual Aisle by Schlesinger Group, a simulated in-store shopping experience that captures compelling shopper insights faster, smarter, and easier. Powered by Informed Decisions Group, Virtual Aisle displays life-sized, high-resolution images of shopping aisles, allowing you to quickly test merchandising placement, POS signage and branding […]

20|20 Research Rebrands as Schlesinger Group We are delighted to announce that 20|20 Research is now Schlesinger Group. Since Schlesinger Group acquired 20|20 last year, we have been integrating our teams, process, and capabilities to deliver one seamless Schlesinger brand experience. Together, we are developing smarter, faster, and easier solutions for your digital qualitative research. […]

Addison Research Rebrands as Schlesinger Group We are delighted to announce that Addison Research is now Schlesinger Group and you will notice a change in our branding this week. Since Schlesinger Group acquired Addison Research, we have been integrating our teams, processes, and capabilities allowing us to now deliver one seamless Schlesinger brand experience. Together, […]

Five Objectives Addressed with Mobile Qualitative Insights Insightful moments happen at unpredictable times and in unexpected places. We designed and built our mobile ethnographies platform, Over The Shoulder, so that you can have unprecedented access to your target audience in these moments as they occur. Here are five common objectives that align well with this […]

The Latest Findings from Our Swing Voter Research The Swing Voter Project, a collaboration between Schlesinger Group and Engagious, continued this month to understand how voters in key battleground states are thinking and talking about critical issues such as Biden’s policy achievements. Two online focus groups took place on August 10 with swing voters from […]

QuantText Integrated Qual A New Approach to Hybrid Research We’re excited to introduce you to our new hybrid approach, QuantText. Designed to elevate your survey insights, QuantText is a seamless solution for adding a qualitative phase to your quantitative research. Formerly known as iModerate Chats, QuantText’s individual, text-based chats integrate with your quantitative surveys to […]

Moderate Anywhere™ Use Cases Our qualitative Restech solution, Moderate Anywhere™, allows you to host your in-person research from the comfort of your own home or office. From finding your target audience to hosting your research at our facilities to providing hands-on technical support, we have you covered with a two-way video qualitative solution. Here are a few […]

Jenn Petell Joins Schlesinger Clinical Research We are excited to announce that Jenn Petell has been appointed as Vice President, Clinical Research to build high-level strategic relationships at Schlesinger Clinical Research. Jenn’s remit is to leverage her understanding of core client needs and her talents in creative problem solving and project oversight to help meet […]

QualBoard Project Chat- Tools for Collaboration Our clients tell us all the time that they are looking for better ways to collaborate. So our development team has been hard at work on features that foster communication and collaboration within your digital qualitative project, enabling you to keep your research on track to deliver impactful insights. […]