JENN PETELL
Vice President, Clinical Research
As a senior leader on our Sago Clinical Research Team, Jenn is responsible for building high-level strategic partnerships with multiple clients in the healthcare industry. Through these relationships, she identifies appropriate solutions to prioritize their needs and manages the resources needed to address those needs. She oversees a multitude of research projects including usability testing, label comprehension, actual use studies, and more.
Jenn joined Sago in 2021 with nearly twenty years of experience developing and managing consumer healthcare research strategies and initiatives. Jenn provides a fresh perspective to the healthcare landscape having previously worked in market research for Smarty Pants (a full-service consulting firm), where she served as a Director. Prior to that, Jenn served as Director of Project Management at Firefly (a division of Kantar/Millward Brown) where she led qualitative business development and oversaw project management teams. Jenn has also held senior positions at boutique research firms and global advertising agencies including Strategist at THREE Research, Associate Strategy Director at Starcom Worldwide, and Manager of Innovation and Strategy at The Family Room (formerly Just Kid Inc.). Jenn understands clients’ core needs and helps solve business challenges by leveraging her talents in deep relationship building and creative, strategic problem-solving.
Jenn has a Master of Arts in Communications and Public Relations from Iona College and a Bachelor of Arts in Health Science from State University of New York at Cortland.
In 2011, Jenn was the recipient of the ARF Great Minds Award for Innovation and the winner of the Millward Brown North America Marketing Forward Award for Innovation.
Jenn lives in Cambridge, NY with her husband, Scott, and their two children.
Awards & Recognition
- ARF Great Minds Award (Innovation)
- MBNA Marketing Forward Award (Innovation)